The Next Rite of Passage Starts Here!
A Rite of Passage in Comfort + Confidence
Thoughtfully designed undergarments for the girls who are growing up, and the women guiding them.
Don’t miss out! Join the waitlist and be part of our launch.
About Us / Mission Statement
Confidence Starts Here
Our mission is simple: to make every girl feel seen, supported, and celebrated as she grows into womanhood. RiteUndies by Rite of Passage creates age-appropriate, stylish undergarments designed to be her first layer of confidence.
The Heart Behind Rite of Passage.
Rite of Passage was born from my own experience of wishing there had been a brand that truly understood the transition from girlhood into womanhood. I wanted to create more than undergarments. I wanted to create a safe, stylish, and empowering space where girls feel supported and celebrated as they grow. Every detail, from the fit to the fabrics, is designed with her comfort and confidence in mind. This is more than a brand. It’s a movement to make growing up something she can embrace with pride.
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Come Grow With Us!
© 2025 Riteundies. All Rights Reserved. Made to grow with her.
